On-Demand Webinar
HARNESSING CHAPTERS USING DATA ANALYTICS - IPA SUCCESS STORY
SET AND TRACK GOALS
Increase the value of your campaigns
Watch this fast-moving 25-minute webinar
Hear firsthand from Drew Thomason, IPA’s Director of Marketing & Communication, how IPA:
- Determined Registration Goals for Each Chapter
- Provided Real-Time Goal Tracking to show each Chapter their progress
- Incentivized the Chapters
- Used Grassroots Marketing for a 700% ROI on registration campaigns