On-Demand Webinar

HARNESSING CHAPTERS USING DATA ANALYTICS - IPA SUCCESS STORY

SET AND TRACK GOALS

Increase the value of your campaigns

Watch this fast-moving 25-minute webinar

Hear firsthand from Drew Thomason, IPA’s Director of Marketing & Communication, how IPA:

  • Determined Registration Goals for Each Chapter
  • Provided Real-Time Goal Tracking to show each Chapter their progress
  • Incentivized the Chapters
  • Used Grassroots Marketing for a 700% ROI on registration campaigns
IPA increased Annual Conference attendance by 30% in just one year – learn how

Watch Webinar Now!